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Friday, 13 December 2024

Broadband TV News: MFE steps up plan for European expansion

Story from Broadband TV News:

Italian broadcaster MFE-MediaForEurope has announced plans to accelerate its expansion across Europe.

The company, which holds a 29.99% stake in Germany’s ProSiebenSat.1, is now eyeing majority ownership of the broadcaster, alongside growth opportunities in the Netherlands, Poland and Portugal, according to company insiders.

Additionally, MFE is exploring potential expansion into the UK and France, signalling its ambition to establish a stronger presence across Europe’s media landscape. To support these initiatives, MFE has tasked UniCredit and other banks with arranging a €3.4 billion syndicated loan, MFE CEO Pier Silvio Berlusconi confirmed during a press briefing in Milan.

“In Germany, the situation is very complex: there’s an economic crisis, a political crisis, and challenges in the automotive sector. We are in a phase where we want to better understand these dynamics,” Berlusconi said. Despite the uncertainties, he expressed confidence in MFE’s strategic ambitions: “We have proof that synergies with other countries, like our success in Spain, work, and we are determined to move forward.”

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