With the SVOD product, partners can enhance their service portfolio and differentiate themselves from competitors, as they do not simply market the SVOD service of a US player, but offer an independent SVOD service under their own brand, for which they keep the customer relationship, according to M7 Deutschland, adding that this allows network operators to tap into new sources of revenue, strengthen customer relationships and make their portfolio even more attractive.Canal+ Group is already present with SVOD services in Austria and French-speaking Switzerland, offering viewers exclusive original productions from Europe as well as international series and movies.“We will be at ANGA COM again this year with our entire team and look forward to exchanging ideas with customers, partners and market players, showing the latest products and innovations that Canal+ Group offers not only in Germany, but in the entire German-speaking region (DACH). From this year onwards, we will be focusing much more strongly on this strategic approach,” said Marco Hellberg, Managing Director of M7 Deutschland.Paul Wilson, Managing Director of Canal+ Austria, added: “In Austria, Canal+ launched an SVOD service in March 2022, which is very popular with audiences, offering first-class European film and series productions as well as international highlights from Hollywood. We are delighted to be able to contribute our experience to the launch of this successful product in Germany.”“In French-speaking Switzerland, Canal+ distributes an all-in-one offer including the best of recent movies, TV shows and sports content through linear channels and SVOD aggregation (our own and third-party). In particular, we are aggregating Apple TV+, Paramount+ and HBO SVOD services, in addition to our Canal+ and Cine+ SVOD services. And in 2024, thanks to the synergies within the Canal+ Group and the DACH region, we will also launch a new SVOD offer in German-speaking Switzerland. We look forward to exchanging ideas with our partners and our customers at ANGA COM in Cologne,” said Myriam Rakib, Managing Director of Canal+ Switzerland.As part of the ANGA COM congress programme, Marco Hellberg will speak on 15 May on the panel “Falling Market Prices, rising Content Costs: How can Television remain profitable for Network Operators?” on new revenue streams and monetization opportunities for network operators in the changing competitive environment. Fatih Yildiz, Head of Channel Management at M7 Deutschland, will present the company’s white-label SVOD offerings for network operators on 14 May on the panel “The Business of Media Distribution: Monetisation models to grow your business”
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