Andy Schuon, an MTV and VH1 vet who also co-founded Revolt Media & TV, has been named president of Anthem Sports & Entertainment properties AXS TV and HDNet Movies.In his new role, Schuon will oversee all aspects of AXS TV and HDNet Movies.As EVP and Head of Programming & Production for MTV, MTV2, and VH1, Schuon was the Executive Producer the VMAs, MTV Movie Awards, and created the first celebrity reality show “Rodman World Tour” with Dennis Rodman. One signature promotion was moving MTV out of Times Square and into a summer rental, the MTV Beach House. The a franchise lifted ratings for the entire network and brought in new revenue every summer for years.“Andy Schuon is a true trailblazer in this industry, and a driving force behind many definitive pop culture landmarks that have left an indelible impact throughout the world,” said Leonard Asper, President & CEO of Anthem Sports & Entertainment. “His reputation as a legendary brand builder is well-earned, and his breadth of expertise will be vital in ushering in an important era for both AXS TV and HDNet Movies.”In addition to his TV exec roles, Schuon was EVP & General Manager of Warner Bros. Records. As Chief Digital Officer and President, Artist Services, for Ticketmaster and Live Nation, Schuon guided strategy and management of digital assets, investments, and partnerships. He was President of Programming & Marketing for CBS Radio and founder and CEO at Pressplay, later known as Napster.“Connecting content, especially music related programming, with audiences has been my life’s work,” Schuon said. “At a time when music moves at the speed of social media, we are uniquely qualified to be the voice of record in the video presentation of music across all platforms.”
© 2024 Deadline.