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Thursday, 11 July 2024

Variety: Sony Motion Picture Group Promotes Louise Heseltine to Senior VP, Corporate Communications

Story from Variety:

Sony Motion Picture Group has promoted veteran executive Louise Heseltine to senior VP, corporate communications.

Heseltine joined the studio in 2020 as VP of corporate communications for the Motion Picture Group, and worked on Sony titles including “Uncharted,” “Gran Turismo,” “Where the Crawdads Sing,” “Bullet Train,” “Spider-Man: No Way Home,” “Venom: Let There Be Carnage,” “Spider-Man: Across the Spider-Verse,” “No Hard Feelings” and most recently “Bad Boys Ride or Die” and “The Garfield Movie.”

Heseltine will report to the studio’s chief communications officer Tahra Grant, who was promoted earlier this year after longtime leader Bob Lawson was elevated to head of corp comms for the entire Sony group.

“Louise’s analytical grit and global sensibility has long supported our movie campaigns and our film business more broadly,” Grant said in a company memo. “She has navigated complicated industry obstacles with deftness and sensitivity, and is well-positioned to broaden her corporate communications work for the motion picture group.”

Before joining Sony, Heseltine held senior publicity positions at Endeavor Content and IM Global, leading comms strategies and international PR for film and TV series including “Killing Eve,” “The Peanut Butter Falcon,” “Silence,” “Mosul,” “Hacksaw Ridge,” “Film Stars Don’t Die in Liverpool” and “The Putin Interviews.”

Her resume also includes terms at Maxine Leonard PR (repping production and international sales companies including Exclusive Media, See-Saw Films, Miramax, Film4, German distributor SquareOne Entertainment and Voltage Pictures) and the American Film Institute (managing corporate communications across key events including AFI FEST, AFI Life Achievement Award and AFI DOCS).

Prior to that, Heseltine co-founded Limelight PR agency, where she repped prominent Australian clients including Matchbox Films, Emu Creek Productions, Cascade Films, City of Melbourne, IMG/AEI, Melbourne Museum, Hardie Grant Publishing, SBS TV, ABC TV and the Melbourne International Film Festival.