Friday, 4 April 2025

Deadline: Prime Video’s Kelly Day Lands Expanded International Role After Jennifer Salke Exit

Story from Deadline:

Kelly Day has landed an expanded international role at Prime Video following the exit of Jennifer Salke last week.

Deadline has seen an internal note sent from Prime Video boss Mike Hopkins in the past hour that confirms the well-liked Day will take on Amazon‘s international originals, in addition to her current duties as VP of Prime Video International.

Previously, all originals ultimately sat under Salke, who left last week after seven years amid talk Amazon had moved in a different direction with the new-look James Bond on the horizon. James Farrell had directly overseen international originals, but he exited earlier this year, as we revealed at the time.

In addition to her new duties, Day will look to hire a new VP of International Originals to replace Farrell, and this exec will report into her.

The regional international originals chiefs – Javiera Balmaceda (Head of International Originals, Latin America, Canada & Australia), Tara Erer (Head of International Originals, Northern Europe) and Nicole Morganti (Head of International Originals, Southern Europe) – report to Day in the interim.

Nikhil Madhok, Head of International Originals for India, will continue to report into Gaurav Gandhi, Prime Video APAC and MENA VP, and will take on a role in extended leadership team alongside Marc Hausmaninger, who is Head of Content Strategy, International Originals.

Former ViacomCBS, Discovery, AwesomenessTV and AOL exec Day had joined Amazon in January 2022 as Vice President and Head of International for Prime Video, overseeing the business outside the U.S., and managing teams in Europe, Latin America and the Asia Pacific regions.

In April last year, she added oversight of Amazon MGM Global Distribution, MGM Scripted Television and MGM+.

Though Adolescence writer Jack Thorne recently revealed to Deadline that Amazon had turned down his mega-hit Netflix series after developing it, Prime Video had seen several originals break out over the past year. Hopkins pointed to recent hits such as Culpa Tuya and Max Hall – The World Between Us and returning series such as Clarkson’s Farm, Red Queen and Betty La Fea, saying Day would “continue the amazing momentum we’ve seen in this area to date.”

He added upcoming originals such as Newtopia from Korea, Superboys of Malegaon from India, Graduation Trip: Mallorca from Spain and Costiera from Italy “give us a ton of confidence in what’s next for this part of our business.”

Following Salke’s exit as head of Amazon MGM Studios, speculation began in Europe that Day would pick up an expanded post. Sources close to Amazon at last week’s Series Mania had touted on her promotion and that has been confirmed today.

Salke is segueing to a first-look film and TV producing deal with the studio. She will not be replaced, with the head of studio role eliminated in a streamlined new structure.

Following her exit, Mike Fleming Jr wrote this deep dive on the situation, noting that her background as TV network exec had worked against her with new 007 movies forthcoming. It was evident she had lost power in the exec suite when she largely was absent from the deals that brought in Amy Pascal and David Heyman as the new producers of the next iteration of James Bond films, sources said at the time.

This all followed the news Amazon MGM was taking over creative control of the James Bond franchise in a $1B deal in February. Amazon had initially taken on 007 when it paid $8.5B to buy MGM.

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