Tuesday, 29 April 2025

Broadband TV News: Saran Media Group secures Bundesliga rights in Turkey

Story from Broadband TV News:

The Bundesliga has a new home in Turkey with Saran Media Group having secured the exclusive broadcast rights for the next four seasons.

From the start of the 2025-26 season, Saran will be showing Bundesliga and Bundesliga 2 matches across its S Sport platforms, according to German football association DFL. Financial details were not disclosed.

The Bundesliga is returning to Saran, who had previously held the broadcast rights for German league football in Turkey until 2021.

The Bundesliga has the highest number of Turkish players currently in the top five European leagues, including Atakan Karazor (VfB Stuttgart), Salih Özcan (Borussia Dortmund) and Can Uzun (Eintracht Frankfurt).

“Turkish players have a history of shining in the Bundesliga, from Halil Altintop, the highest-scoring Turkish player in league history, to Frankfurt’s rising star Can Uzun,” said Peer Naubert, Managing Director and Chief Marketing Officer of Bundesliga International.

“Building upon this rich heritage, and leveraging the current crop of national team players starring in the Bundesliga, we have become the fastest-growing of the top five European leagues when it comes to fan interest in Turkey. Working alongside Saran, we aim to showcase the stories of Football as it’s meant to be, bringing the Bundesliga even closer to fans across Turkey over the next four years,” added Naubert.

Kenan Saran, CEO of Saran Media Group, said: “We are thrilled to extend our partnership with Bundesliga, one of the world’s most exciting and competitive football leagues. Turkish football fans have shown incredible passion for the Bundesliga over the years, and we are committed to providing them with the best viewing experience possible.”

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