Monday 2 September 2024

Advanced Television: DAZN to offer weekly free NFL game in select markets

Story from Advanced Television:

DAZN, the sports streaming platform, and the NFL are ready for fans across the globe to watch the 2024 NFL season on NFL Game Pass — via DAZN’s platform in 200+ markets, as well as on YouTube and Amazon in select markets.

As part of a 10-year strategic partnership, DAZN and the NFL are committed to delivering an immersive and engaging entertainment experience for the 2024 season. The partnership saw resounding success during its first year, as viewership across Super Bowl LVIII week increased 61 per cent year-on-year, and the number of NFL Game Pass subscribers grew by 30 per cent year-on-year.

For the 2024 season, fans will have access to every game with US broadcast and halftime analysis, while an increased number of games will be shown with local commentary. Meanwhile, fans choosing to catch-up on-demand can do so by downloading replays, highlights and shows directly to the DAZN app at any time. Fans can also experience on-the-go streaming on their mobile or tablet while travelling to more than 200 countries and territories. Users can personalise their experience by opting in to ad-free replays and hiding games’ stats and scores to avoid spoilers and receive a live game experience.

With NFL Game Pass, fans will be able to stream every game liv3e, including the 2024 International Games as well as Super Bowl LIX, NFL RedZone, NFL Network, NFL Originals, DAZN programming, documentaries and more.

DAZN will also offer a free game every week for its users (excluding Australia, Brazil, DACH, Mexico, New Zealand, Spain and UK). This addition to DAZN’s free content proposition is a strategic move that represents DAZN and the NFL’s shared ambition to bring the NFL to new audiences and broaden engagement opportunities. These free games join DAZN’s growing free tier, which already includes the UEFA Women’s Champions League, as well as select live matches and complete matches on-demand from top international football leagues, such as La Liga, Serie A, Ligue 1 and Saudi Pro League, and more, including boxing, across markets.

DAZN is also focused on nurturing the global NFL community. Through DAZN’s FanZone, viewers can discover new ways to enjoy the NFL, connecting and watching games with other NFL fans around the world. Embracing the atmosphere of a public screening, NFL fans can chat and connect with one another during live events through interactive widgets, such as polls, quizzes and competitions. Fans can also take part in a new, free-to-play Six to Win game and win a prize for guessing the correct scores of six NFL games.

Shay Segev, CEO at DAZN Group, said: “After an immensely successful first season working together, DAZN’s partnership with the NFL has surpassed expectations. DAZN is helping the NFL grow its international reach, expand its fan base and deliver an unparalleled out-of-stadium entertainment experience. Continuously changing the game, DAZN will offer NFL fans a huge variety of content and features to make this another unforgettable season, keeping fans engaged and entertained, and attracting new supporters to the thrilling world of the NFL.”

Sameer Pabari, Managing Director, International Media at the NFL, added: “Season one of our partnership with DAZN saw a shared ambition to bring the very best of the NFL to global audiences. We look forward to season two and continuing to accelerate collective efforts to take the game to new audiences and drive global fan growth in new and innovative ways.”

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