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Tuesday, 9 April 2024

Variety: Rooster Teeth’s Roost Podcast Network Sold to Night, a Digital Talent Management Agency

Story from Variety:

Warner Bros. Discovery has found a buyer for Rooster Teeth‘s Roost Podcast Network: Night, the talent management company for several big YouTubers and Twitch streamers including MrBeast.

Terms of the deal were not disclosed. The sale comes after Warner Bros. Discovery’s decision last month to shut down Rooster Teeth. In addition to seeking a new owner for the Roost podcast team, Warner Bros. Discovery is looking to sell the catalog and intellectual property rights to Rooster Teeth series including “Red vs. Blue,” “RWBY” and “Gen:Lock.”

Night said it will retain a majority of the Rooster Podcast Network team, including A.J. Feliciano, head of the group. The Roost’s network of 47 original shows receives over 350 million views and 20 million monthly audio downloads.

The collection of podcasts moving over to Night’s stewardship include “This Past Weekend With Theo Von,” “H3” with Ethan and Hila Klein, “The Phil DeFranco Show,” “The Yard” with Ludwig, Nick, Slime and Aiden, and “Jeff FM,” hosted by Jeff Wittek.

At least one show affiliated with the Roost, “Flashback With Smosh” hosted by Smosh founders Anthony Padilla and Ian Hecox, will not be moving under the Night deal. A rep for Padilla and Hecox said the duo will announce other plans for their podcast shortly.

“The Roost’s distinctive brand identity, loyal talent and partner network, and mission to be “the podcast network for creators” align seamlessly with Night’s overarching strategy,” said Reed Duchscher, CEO and founder of Night, in a statement. “Night is committed to maintaining The Roost’s autonomy and integrity, ensuring it thrives independently within the Night family.”

Feliciano commented, “The team at The Roost is excited to join Night, a forward-thinking company that has long understood the potential of creators. The future of podcasting sits at the heart of the creator economy, and this endeavor propels that vision.”

The Roost joins Night’s other business divisions, which include talent management, Night Labs, Night Studios and Night Ventures. The Austin, Texas-based company was founded in 2015 by Duchscher, a former sports agent.