Variety: Warner Bros. Discovery’s Gerhard Zeiler to Deliver Mipcom Cannes Opening Keynote

Story from Variety:

Gerhard Zeiler, president of international at Warner Bros. Discovery, will give the opening keynote at the 39th edition of TV market Mipcom, which runs Oct. 16-19 in Cannes.

Zeiler is expected to share insight into Warner Bros. Discovery’s transformation post-merger as well as lay out the company’s worldwide content and streaming strategy.

Zeiler’s responsibilities for Warner Bros. Discovery span strategic oversight of brands and joint responsibility for direct-to-consumer activity (including streaming service Max) across more than 220 markets. He is also responsible for local theatrical production, acquisitions, and country and region-specific networks and businesses in Latin America, Europe, Middle East, Africa, and the Asia Pacific.

Zeiler said: “Our industry is facing heightened disruption and undergoing a process of transformation. These are times of change but it’s also a once-in-a-lifetime opportunity to architect the media ecosystem for the next generation. I’m looking forward to speaking at Mipcom about how Warner Bros. Discovery is putting storytelling first and refining and innovating to drive agility and flexibility to emerge in an even stronger position.”

More than 250 exhibitors from over 40 countries are confirmed for Mipcom. These include Disney, MGM, NBCUniversal, Paramount, Warner Bros. Discovery, Fox, Fremantle, All3Media, Banijay, Federation, ITV, ZDF and Studiocanal.